Creating Tomorrow

For last year’s words belong to last year’s language
And next year’s words await another voice.
And to make an end is to make a beginning.

(From: T.S. Eliot, “Little Gidding”)

Dear Friends,

Storytelling is becoming an ever more essential tool within the skillset of the modern leader. Now that corporations and organizations are beginning to grasp and accept the fact (five minutes to midnight as it is, economically speaking) that an excellent manager is no substitute for visionary leadership, people are realizing how important storytelling can be, for example, in :

• joining people together as a cohesive group
• making people familiar with a common history
• exemplifying leadership style
• inviting people to join in a common vision
• establishing transparency about the rôle each individual plays in achieving organizational goals

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